The Klawd Brief

Influencer Partnerships in B2B SaaS Are Beyond the Buzzword

When trust matters more than your pitch deck

The Partner Enablement Mistakes Most SaaS Companies Make

Most SaaS companies train partners on products. The best ones train them on outcomes.

Building Habits That Stick Beyond Your Onboarding Flow

Most users understand your product but don't use it daily. Here's the missing link.

Great Products Still Churn Without Great Onboarding

Onboarding isn’t a tour — it’s your first lesson in retention

Why Learning is the Engine Behind SaaS Retention

In this issue, we explore how product education impacts churn, and what top SaaS players are doing differently.

Why Digital Transformation Still Matters in 2025